Saturday, September 8, 2012
Develop your leadership skills - How to become an effective leader in Marketing Part 2 - Honesty
When you develop leadership skills, honesty is the very top. Always be honest in what you do, no matter what.
A lot of people get into marketing, hoping for a quick buck. And some even take the low road and try to do it with others. It 'a shame, because it has caused a lot of people to be wary of marketing. And it is definitely the wrong way to go about running a business.
But if you're honest and direct with everyone, you'll immediately notice the difference. People will come to you.
Honesty is not usually a problem when you develop your leadership skills. Most people I know are honest in what they do. The majority of marketers make this one of their priorities.
Here are some reasons why honesty is a huge value in marketing:
- Build Credibility: Being honest builds trust. When people realize that they are actually there to help, it is much easier to make sales and recruits.
- Reputation: You can build a reputation for you and your business when the always honest. Also in this case it is trusted. People are more willing to buy from someone they trust.
- Word of Mouth: honesty also spread you and your business far and wide. Word of mouth is still a powerful ally in marketing. Honesty makes everything easier.
- Dishonesty: You will never succeed with dishonesty. Think of it as karma or whatever, but people will know when someone is dishonest. And they will go out the door. Together with your business.
As you can see Honesty is of enormous value to the development of leadership and marketing skills. It will take you far and jumps to success for you and your business. And the flip side can bring down all at once.
In addition, there should be no reason to be dishonest right? Most marketers are here to help and solve problems is what we do. Honesty is instilled in most of us. But I thought it was worth mentioning as it is very powerful.
When someone realizes they are an honest person, trying to make an honest living, your credibility will be out the roof! ......
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