Sunday, August 19, 2012
Topics Article Marketing - What should you write?
Today I received a question from someone who asked, "How do you come up with ideas to reality in the articles?"
The funny thing is that the request came from a web form - a form that I send people to those who are interested in using simple little articles to drive traffic to their websites. I ask what their most important question is about article marketing, and when they hit the submit button their application is sent to my in-box.
I do it because I'm a nice guy and wants to help people. Really, this is part of it.
But there is also a secret just below the surface - I'm asking the people what they want to know so I know what to write about! In other words, asking the question, that person was giving an answer the same question ...
Ask your target market what kind of information they need. By placing first, you're going to be 100% on track with what you write. And even if one person can ask a question, that there are many more people out there who are wondering the same thing.
I worked in the niche article marketing for long enough to know what most people want to learn - I can write articles on these topics throughout the day. But I continue to send new people to that list in my web form, that I may have accidentally missed some aspect of it. Allowing people to ask questions - and then respond with a genuine article, I'm doing two great things:
1. Building a relationship with that person - and in fact anyone can see that I actually answer the questions.
2. Create more content I can use and reuse in different ways.
As an example of this second point, in this article is going to be subjected to some of the most important article directories, which is being published on my blog, I record it and turn it into a podcast, and then I 'll add slides to audio and make a video. And this is just the first week.
I can not tell you exactly what to write because I do not know what niche you are on - but your target market can tell you what they want, and are dying to tell someone to listen and respond.
As you're building your list to make sure one of the emails in your autoresponder series or a link to a web form where you can ask their most burning question, or just ask e-mail and tell them to press the Reply button.
In both cases, you're going to end up with an endless stream of topics can be used to write about .......
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